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Posts Tagged ‘ad platform’

Rebecca Lovejoy

Yahoo! Developing a Unified Ad Platform

May 1, 2008 by Rebecca Lovejoy
Posted in So What Else is New? | No Comments »

Yahoo!'s President Sue Decker announced they are working on creating a new ad platform recently at the IAB conference in Phoenix. Apex, or Advertiser Publisher Exchange, will bring together ... Read more...

Tags: ad platform • advertiser • apex • exchange • online advertising • publisher • yahoo

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