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	<title>Spinfield: Web marketing trends today, tomorrow, and beyond...</title>
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	<link>http://www.spinfield.com</link>
	<description>Online marketing blog produced by IdeaStar, Inc.</description>
	<pubDate>Thu, 03 Jul 2008 20:47:54 +0000</pubDate>
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		<title>Filtering your entertainment</title>
		<link>http://www.spinfield.com/2008/07/03/filtering-your-entertainment/</link>
		<comments>http://www.spinfield.com/2008/07/03/filtering-your-entertainment/#comments</comments>
		<pubDate>Thu, 03 Jul 2008 20:47:54 +0000</pubDate>
		<dc:creator>Rebecca Lovejoy</dc:creator>
		
		<category><![CDATA[So What Else is New?]]></category>

		<category><![CDATA[entertainment]]></category>

		<category><![CDATA[movies]]></category>

		<category><![CDATA[music]]></category>

		<category><![CDATA[Peter Gabriel]]></category>

		<category><![CDATA[the filter]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=271</guid>
		<description><![CDATA[The other day I was driving to work, getting ready for the day by listening to my favorite 80&#8217;s station, and the DJ was discussing that Peter Gabriel founded a website, called The Filter. The website is designed to offer you entertainment suggestions by sorting through your likes and dislikes. As explained on their website:
The [...]]]></description>
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		<title>The Rules of the Road for Site Navigation</title>
		<link>http://www.spinfield.com/2008/07/02/the-rules-of-the-road-for-site-navigation/</link>
		<comments>http://www.spinfield.com/2008/07/02/the-rules-of-the-road-for-site-navigation/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 21:13:07 +0000</pubDate>
		<dc:creator>Will Kessel</dc:creator>
		
		<category><![CDATA[InDepth]]></category>

		<category><![CDATA[accessibility]]></category>

		<category><![CDATA[design]]></category>

		<category><![CDATA[navigation]]></category>

		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=208</guid>
		<description><![CDATA[Like any road less traveled, there are still traffic rules that apply to site navigation]]></description>
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		<item>
		<title>Week in Search News: Get Married, Bill Gates Retires, Evernote</title>
		<link>http://www.spinfield.com/2008/06/30/week-in-search-news-get-married-bill-gates-retires-evernote/</link>
		<comments>http://www.spinfield.com/2008/06/30/week-in-search-news-get-married-bill-gates-retires-evernote/#comments</comments>
		<pubDate>Mon, 30 Jun 2008 22:15:51 +0000</pubDate>
		<dc:creator>Mary Fisher</dc:creator>
		
		<category><![CDATA[Search Whirl]]></category>

		<category><![CDATA[Bill Gates Retires]]></category>

		<category><![CDATA[Cavalcade of Cartoon Comedy]]></category>

		<category><![CDATA[Evernote]]></category>

		<category><![CDATA[Get Married with Google]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=277</guid>
		<description><![CDATA[Bill Gates: PC Genius, Internet Fool Retires: The founder of software giant Microsoft, has stepped into retirement. Read all about it at Time. And for a few chuckles, view a Letterman spoof on YouTube. Get Married with Google: David and Bergin Boyle used various Google tools as a clever and resourceful way to manage their wedding. Find the details at Boyle's blog Info Clarity.
]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/30/week-in-search-news-get-married-bill-gates-retires-evernote/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Extra! Extra?</title>
		<link>http://www.spinfield.com/2008/06/30/extra-extra/</link>
		<comments>http://www.spinfield.com/2008/06/30/extra-extra/#comments</comments>
		<pubDate>Mon, 30 Jun 2008 14:03:58 +0000</pubDate>
		<dc:creator>Whitney Zunic</dc:creator>
		
		<category><![CDATA[Star Ideas]]></category>

		<category><![CDATA[advertising]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[Multimedia]]></category>

		<category><![CDATA[podcast]]></category>

		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=276</guid>
		<description><![CDATA[We could have all guessed that the newspaper advertising revenue was declining due to the amount of advertising that is being done on the Internet, but let's take a look at some numbers to get a real feel for the slump.]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/30/extra-extra/feed/</wfw:commentRss>
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		<item>
		<title>Friday Favorites - Personalized Videos!</title>
		<link>http://www.spinfield.com/2008/06/27/friday-favorites-personalized-videos/</link>
		<comments>http://www.spinfield.com/2008/06/27/friday-favorites-personalized-videos/#comments</comments>
		<pubDate>Fri, 27 Jun 2008 14:55:53 +0000</pubDate>
		<dc:creator>Andrea Hoppes</dc:creator>
		
		<category><![CDATA[Friday Favorites]]></category>

		<category><![CDATA[BombayTV]]></category>

		<category><![CDATA[Channel 3 News]]></category>

		<category><![CDATA[Friday Funnies]]></category>

		<category><![CDATA[fun video]]></category>

		<category><![CDATA[news]]></category>

		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=273</guid>
		<description><![CDATA[Have you ever wanted to star in your own video? Now you can! Or play a trick on your friends and make them the star! Ever wondered what the actors are saying in those foreign films? Well, sometimes subtitles are provided....in this case, you get to decide what they say!]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/27/friday-favorites-personalized-videos/feed/</wfw:commentRss>
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		<title>Putting the Kindle to the Fire</title>
		<link>http://www.spinfield.com/2008/06/26/putting-the-kindle-to-the-test/</link>
		<comments>http://www.spinfield.com/2008/06/26/putting-the-kindle-to-the-test/#comments</comments>
		<pubDate>Thu, 26 Jun 2008 15:31:30 +0000</pubDate>
		<dc:creator>Jim Fisher</dc:creator>
		
		<category><![CDATA[InDepth]]></category>

		<category><![CDATA[amazon]]></category>

		<category><![CDATA[book]]></category>

		<category><![CDATA[ebook]]></category>

		<category><![CDATA[gadget]]></category>

		<category><![CDATA[grip]]></category>

		<category><![CDATA[gripping]]></category>

		<category><![CDATA[kindle]]></category>

		<category><![CDATA[newspaper]]></category>

		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=229</guid>
		<description><![CDATA["Another gadget!?!", my wife gasped. What can I say?  It's the Kindle, the ebook reader by Amazon.  It does some amazing things and I wanted to try it out.  (Actually my wife likes this one.)

The Kindle is definitely a harbinger of things to come and hopes to change some of our reading habits.  ]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/26/putting-the-kindle-to-the-test/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Referencing Pop Culture in Advertising</title>
		<link>http://www.spinfield.com/2008/06/25/referencing-pop-culture-in-advertising/</link>
		<comments>http://www.spinfield.com/2008/06/25/referencing-pop-culture-in-advertising/#comments</comments>
		<pubDate>Wed, 25 Jun 2008 17:53:27 +0000</pubDate>
		<dc:creator>Jon Vokes</dc:creator>
		
		<category><![CDATA[InnerViews]]></category>

		<category><![CDATA[advertising]]></category>

		<category><![CDATA[alien]]></category>

		<category><![CDATA[CGI]]></category>

		<category><![CDATA[direct tv]]></category>

		<category><![CDATA[footloose]]></category>

		<category><![CDATA[naomi campbell]]></category>

		<category><![CDATA[pop culture]]></category>

		<category><![CDATA[Sobe]]></category>

		<category><![CDATA[star wars]]></category>

		<category><![CDATA[thrillicious]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=248</guid>
		<description><![CDATA[Sure it had Naomi Campbell in it and a bunch of lizards dancing to Thriller, but what has Thriller have to do with Sobe Life Water? I'm still trying to make the connection. It would be like having Jessica Simpson...]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/25/referencing-pop-culture-in-advertising/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Accessibility in Site Navigation</title>
		<link>http://www.spinfield.com/2008/06/24/accessibility-in-site-navigation/</link>
		<comments>http://www.spinfield.com/2008/06/24/accessibility-in-site-navigation/#comments</comments>
		<pubDate>Tue, 24 Jun 2008 21:02:18 +0000</pubDate>
		<dc:creator>Will Kessel</dc:creator>
		
		<category><![CDATA[InDepth]]></category>

		<category><![CDATA[accessibility]]></category>

		<category><![CDATA[design]]></category>

		<category><![CDATA[navigation]]></category>

		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=206</guid>
		<description><![CDATA[Yes, it would. And that's the beauty of the Internet in the first place -- it's here to make life easier, not harder. Most still fail to understand that to make things easier for everybody means exactly that: make things easier for <strong><em>everybody</em></strong>.]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/24/accessibility-in-site-navigation/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Content is Still King</title>
		<link>http://www.spinfield.com/2008/06/24/content-is-still-king/</link>
		<comments>http://www.spinfield.com/2008/06/24/content-is-still-king/#comments</comments>
		<pubDate>Tue, 24 Jun 2008 14:39:32 +0000</pubDate>
		<dc:creator>Andrea Hoppes</dc:creator>
		
		<category><![CDATA[Tech Tip]]></category>

		<category><![CDATA[CMS]]></category>

		<category><![CDATA[content]]></category>

		<category><![CDATA[content management system]]></category>

		<category><![CDATA[dynamic content]]></category>

		<category><![CDATA[engaging]]></category>

		<category><![CDATA[search engine optimization]]></category>

		<category><![CDATA[Search Engines]]></category>

		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=267</guid>
		<description><![CDATA[One of these SEO techniques may seem much more simple than it actually can be to keep up with. Content. Relevant, engaging and fresh (updated) content. You may think that you already have all of the content that you use for your marketing, white paper, PR or other company needs. Simply using this possibly boring, outdated or redundant content won't fly in the world of search engines.]]></description>
		<wfw:commentRss>http://www.spinfield.com/2008/06/24/content-is-still-king/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Google Maps</title>
		<link>http://www.spinfield.com/2008/06/23/google-maps/</link>
		<comments>http://www.spinfield.com/2008/06/23/google-maps/#comments</comments>
		<pubDate>Mon, 23 Jun 2008 21:00:14 +0000</pubDate>
		<dc:creator>Whitney Zunic</dc:creator>
		
		<category><![CDATA[So What Else is New?]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.spinfield.com/?p=268</guid>
		<description><![CDATA[The latest addition to Google Maps is a feature that allows you to see the "Street View," and scroll along the street, as if you were walking/driving.  This feature has mostly only been added to big cities in the U.S. but is likely to spread.]]></description>
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