Market Focus | Spinfield: Web marketing trends today, tomorrow, and beyond...

Another Postal Increase! Didn’t We Just Have One?

May 28, 2008 by Laurel Baldwin
Posted in Market Focus | No Comments »

Well, postage went up again. Doesn't it seem like it was just yesterday that the good old United States Postal Service raised its rates? It got me to think about ... Read more...

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Tags: direct mail • e-mail marketing • postal rate increase

Cleveland AMA, Google, and Best Practices for Marketing

May 21, 2008 by Laurel Baldwin
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I attended the Cleveland AMA (American Marketing Association) monthly networking event to listen to Ted Souder, Head of Sales, Midwest Travel at Google, Inc. present “Ten Best Practices Shaping ... Read more...

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Tags: best practices • computing cloud • James Surowiecki • marketing future • Online Marketing • Ted Souder • wisdom of crowds

A Ground-breaking Insurance Tech Opportunity with FTJ

May 15, 2008 by Jim Fisher
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Our company is known for building Web-based insurance applications. It doesn't sound very exciting in this world of social networks, Web 2.0, mash-ups, twittering, etc. But an old ... Read more...

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Tags: affinity • association benefits • carrier • enrollment • Forrest T. Jones • group insurance • IdeaStar • insurance • member • Web Site • Web-based insurance applications

Low Budget, Big Results

May 14, 2008 by Steve Lamb
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I was recently asked, "What kind of on-line marketing can you do with a very small budget?" While sometimes I wish that all of our clients were Fortune 100 companies with ... Read more...

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Tags: e-mail marketing • grass roots marketing • low budget online marketing • on-line marketing • Pulsar • search engine marketing • SEM • social networking

Universal Search: Some Differences and Similarities

April 30, 2008 by Andrea Hoppes
Posted in Market Focus, Search Whirl | No Comments »

Universal Search is still one of those buzz words that keeps coming up within the world of search. By now, many of you probably know that Universal Search refers to ... Read more...

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Tags: Ask universal search • Google universal search • MSN universal search • universal search • Yahoo universal search

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Archives for the “Market Focus” category:

Another Postal Increase! Didn’t We Just Have One?

Cleveland AMA, Google, and Best Practices for Marketing

A Ground-breaking Insurance Tech Opportunity with FTJ

Low Budget, Big Results

Universal Search: Some Differences and Similarities