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My Web Site is Worth What? Stimator Gives a Clue
12 Feb 2009
Posted in Star Ideas
Ever wonder how much your Web site is worth in dollars and cents?  The Stimator has your answer.   Just go to www.stimator.com and type in your URL. Click the calculate button and watch as the site works its way through logarithms checking Web recognition, domain influence, directory inclusion, structural value, social bookmarks, back-links, in-links, search engine value and more. The ... Read more...
Bacon, Bacon, More Bacon, Barbecue & Social Networking
29 Jan 2009
Posted in InnerViews
What do bacon, sausage and barbecue have in common with social networking?  Well, the New York Times reports of the growing popularity of The Bacon Explosion, a mouth watering treat not for the culinary faint-of-heart. The article outlines how the recipe gained in popularity as it worked its way from Web page through one social networking site after another. If you ... Read more...
Four Web-based Tools for the Health Insurance Industry
20 Nov 2008
Posted in Market Focus
The Internet is a major part of our lives, bringing order, entertainment, and work to our fingertips. I can't imagine an industry that isn't touched by the Web.  For instance, the health and life insurance industry is undergoing major changes. Yes! Even the ultra-conservative health and life insurance industry is altered by the Web. Customers and insurance agents are looking ... Read more...
When to Send Opt-in E-mail Marketing Blasts
13 Nov 2008
Posted in InnerViews
It's been said the devil is in the details. That holds true for opt-in marketing e-mails as well. Whether you are sending a promotional piece, requesting participation in an event, or a monthly newsletter, one of those details to consider is when to send. It really does make a difference. MarketingSherpa recorded comments from Hunter Boyle, Managing Editor, MarketingExperiments ... Read more...
Week in Search News: Google Analytics Update, Yahoo! Inquisitor & More
27 Oct 2008
Posted in Search Whirl
Google added a few new features to Analytics this week. According to Marketing Vox, new features include custom reporting, motion charts, and dedicated e-mail marketing capabilities. You can now use the Yahoo! Inquisitor search plugin with Firefox and Internet Explorer. Initially this plugin was only available for Apple Safari. Google created a US voter information site. You can find registration information and ... Read more...