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Josh Anker

Josh Anker

Quality Assurance Analyst at IdeaStar, Inc.

 

The Importance of Online Reputation Management
05 Jan 2009
Posted in InnerViews
There are several aspects of online reputation management that are important for both individuals and companies. From an individual’s standpoint, a simple Google search can make the difference when it comes to whether or not somebody gets the job for which they’re applying.  Googling someone’s name can reveal a great deal of personal information about them that they may wish to ... Read more...
A Full-service, All-the-trimmings Web-development-tech-firm
24 Dec 2008
Posted in InDepth
A recent post by Jason Baer on Marketing Profs Daily Fix, Find Your ONE THING Before Launching in Social Media got me thinking. What is IdeaStar, my employer's, main purpose. When I describe the company that I work for, I call it a "tech firm," or maybe a "Web development company."  There is a certain general consensus about what a Web ... Read more...
Putting a Sphinn on SEO/SEM
17 Dec 2008
Posted in Star Ideas
Sphinn is a site that mimics Digg.  Unlike Digg, though, which has categories for many different topics, such as technology, arts & culture, entertainment, lifestyle, sports, and more, Sphinn is targeted explicitly toward “search and interactive marketers.” It is this target that is Sphinn’s biggest keystone to success, as well as its single largest limiting factor. Sphinn succeeds because it has ... Read more...
Three Good Reasons to E-mail a Company Newsletter
10 Dec 2008
Posted in InnerViews
The advantages of sending your company newsletter by e-mail, rather than good old-fashioned snail mail, are threefold: Time. Delivery time affects relevancy.  If a newsletter is weekly or monthly, late-breaking news can sit for days or weeks while the publication is readied for release.  By the time it reaches the eyes of a reader, after suffering the delays or ground or ... Read more...
Three Things Your Web Site Says About Your Company
27 Nov 2008
Posted in InnerViews
A company's Web site is often its first impression for potential clients or customers. With the potential to do incredible harm if poorly designed, it is important a company Web site be done well.  A proper Web site can be the deciding factor in "sealing the deal" with a prospective client.  So, it is important to consider what your Web ... Read more...