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Andrea Hoppes

Andrea Hoppes

Online Marketing Coordinator at IdeaStar, Inc.

 

Friday Favorites - Personalized Videos!
27 Jun 2008
Posted in Friday Favorites
Customized News! Have you ever wanted to star in your own video? Now you can! Or play a trick on your friends and make them the star! You will probably recognize the unknown 'presidential candidate' in this news story from Channel 3 News ;) Then customize your own! You decide what they are saying! Ever wondered what the actors are saying in ... Read more...
Content is Still King
24 Jun 2008
Posted in Tech Tip
Search engines can be tricky. Search companies don't give away very many of their secrets when it comes to organic search algorithms that they use. Despite this obstacle, there are certain Search Engine Optimization (SEO) techniques that have been proven to help your rankings. One of these SEO techniques may seem much more simple than it actually can be to keep ... Read more...
Google Analytics Indispensable
17 Jun 2008
Posted in Tech Tip
Google Analytics should be a staple on every Web site. After all, it's free! Google Analytics provide an incredible amount of information to users to help analyze their site performance. This isn't something new, but everyone should know how important it is. How does Google define their analytics service? Google Analytics shows you how people found your site, how they explored ... Read more...
TAG! You’re it!
10 Jun 2008
Posted in Tech Tip
The amount of information available on the internet can be overwhelming. The need to organize this information is imperative. It is clearly important when the mission statement of Google is just that. Google's mission is to organize the world's information and make it universally accessible and useful. When it comes to organization of the information, there are many routes that have been ... Read more...

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Week in Search News: Yahoo! Battles on, Google Analytics/AdWords Updates
09 Jun 2008
Posted in Search Whirl
Yahoo! continues to chug along making lots of changes. Here are some more news events from last week in the busy search world: Yahoo! has made a deal with another holding company, Havas, to help improve their ad serving. Last month, Yahoo! made a similar deal with the WPP Group. Yahoo! continues its ongoing struggle with Carl Icahn. Icahn has issued yet ... Read more...